SleekLighting
Sleek Lighting is one of the leading online home improvement retailers that offer a vast collection of products for home improvement needs, such as power tools, fixtures, & home decor. They have a diverse product catalog that includes various lighting accessories and decorative switch wall plates made from copper, nickel, brass, bronze, and more.
Sleek Lighting collaborated with Invoidea Technologies to ramp up its online presence. Our professionals have offered a well-rounded digital marketing solution that includes targeted SEO services, engaging Social Media, dynamic Content Marketing, efficient Lead Generation initiatives, and more.
Results Delivered
Problem
SleekLighting, although known for its high-quality home improvement products, however, was lacking brand awareness and website visibility. There was not enough organic traffic, and even the conversion rate had slacked off.
Objective
There were a few key objectives that were to be achieved in order to mitigate the problem.
Challenges
Our team faced a few challenges while achieving our goals for SleekLighting.
The Solution - How We Did That?
To boost online visibility and brand awareness, we implemented a customized SEO improvement technique, where -
Did extensive research on keywords and curated the best-fitted keywords for the business.
Emphasized original and quality content, incorporating both internal and external linking to the site.
Our digital marketing experts handled the social media accounts and updated daily posts and videos.
Added Blogs, articles to the website and even added guest blogs and classifieds to increase the authority of the website.
Increase clicks from 1.01k to 1.39k
CTR (click-through rate) increased from 0.8% to 1%
Also ranked 4 Target Keywords on the 1st page of SERP
REACH OUT
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